Advanced Professional Certificate in International Marketing
About the course
The course offers insight into various categories and origins of food contamination, along with strategies for prevention.Upon completing the course successfully, you will acquire the knowledge to comprehend the dynamics of food safety and hygiene. You'll be equipped to employ suitable techniques for ensuring compliance with food safety standards, resulting in the provision of healthy, uncontaminated food during preparation and processing.
Upon successful completion of the course, you will gain the ability to:
1. Recognize different types of microorganisms and bacteria.
2. Identify various forms of contamination.
3. Understand food adulteration and the factors responsible for food poisoning.
4. Recognize common errors as outlined on the Eat Right website.
5. Distinguish between different sources of food contamination.
Course details
Learning Outcomes
After the successful completion of the certificate, the student will be able to learn the following:
Nature and Scope of International Marketing
- Understand the concept of international marketing.
- Differentiate between domestic and international marketing.
- Learn about different marketing concepts and theories.
- Critically evaluate the trade theories.
- Understand the dynamics of international marketing and international trade.
- Understand the theory of comparative advantage in international marketing.
- Understand the dynamics of payments and relevant documents in international marketing.
International Marketing Environment
- International Legal Marketing Environment.
- International Cultural Marketing Environment.
- International Political Marketing environment.
Marketing Communication Strategy and Planning
- Understand Consumer Behaviour In The International Context.
- Understand Foreign Market Entry Strategies, Foreign Direct International.
- Appreciate Market Entry Strategy, Promotion and Pricing Strategies.
International Marketing Distribution
- Understand the Channels of Distribution.
- Learn about Physical Distribution and Documentation.
- Develop International Marketing Programme.
Trade Distortions and Marketing Barriers
- Marketing barriers, such as tariff and non-tariff barriers.
- Understand the concept, role, and impact of protectionism.
- Explore the dynamics of different modes of transportation.
- Understand the importance and need for cargo or transportation insurance.
- Understand the role of freight forwarder and customs broker.
- Understand the working of the foreign exchange market and exchange rate systems.
This course is designed for professionals who wish to enhance their skills in international marketing, including marketing managers, business development executives, product managers, and entrepreneurs. The course will be delivered entirely online, with self-paced modules and interactive assignments that allow learners to progress at their own pace.
Upon course completion, learners will receive a professional certificate in International Marketing recognized by industry leaders and employers. This certificate will demonstrate a high level of competence in international marketing and will help learners to advance their careers in this rapidly growing field.
Accreditation
All of our courses are accredited by the relevant partners and awarding bodies. Please refer to our information in about us for more details.Entry requirement
Entry requirements for this course are flexible, with an emphasis on the potential benefits of prior work experience, which can provide valuable insights into the course content.The certificate program aims to augment learners' understanding of their chosen field. It caters to individuals seeking to expand their knowledge and stay abreast of current developments in their respective areas of interest. This certificate is particularly suited for the following audiences:
1. CEOs, Directors, Managers, and Supervisors
2. Professionals in Safety and Hazard Roles
3. Food Processing Managers
4. Restaurant Managers
5. Those in Hospitality Roles
6. Chefs
7. Production Managers in the Hospitality sector
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Testimonial
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Jessica M.
Enrolling in these short courses was a game-changer for my career. The knowledge I gained was invaluable, and it significantly enhanced my skill set.
Alex K.
I highly recommend these professional short courses. The content is top-notch, and the practical insights have been instrumental in my professional growth.
Emily P.
These short courses exceeded my expectations. The instructors are experts in their fields, and the hands-on approach to learning made a real difference.