Professional Certificate Course in Introduction to Strategic Marketing for Real Estate Professionals
About the course
Level 7 Diploma in Strategic Marketing (QCF) – 6 - 8 MonthsMA in Strategic Marketing (TopUp) - 3- 6 Months
Total Credits Required: 180 Credits
The MSc in Strategic Marketing program equips students with the necessary skills and knowledge in marketing and branding to support effective strategic decision-making, ultimately sustaining an organization's competitive edge. Achieving this qualification will enhance students' expertise in strategic marketing management, understanding consumer behavior, and developing branding capabilities, enabling them to effectively implement an organization's strategy.
Course details
The qualification in Strategic Marketing at the Master's level allows learners to advance in their careers or pursue a relevant Master's program with advanced standing.This qualification comprises 6 mandatory units, totaling 120 credits, with a total qualification time (TQT) of 1200 hours and 600 Guided Learning Hours (GLH). Additionally, it includes a research dissertation administered by the University of Chichester.
The modules within this qualification (120 Credits) are as follows:
1. Contemporary Issues and Principles of Marketing
2. Consumer Behavior and Market Communications
3. Digital and Social Media Marketing
4. Contemporary Challenges in Strategic Marketing
5. Strategic Management of Brands
6. Marketing Research Project
Furthermore, there is a dissertation component worth 60 credits.
Accreditation
All of our courses are accredited by the relevant partners and awarding bodies. Please refer to our information in about us for more details.Entry requirement
To be eligible for the Level 7 Diploma in Strategic Marketing program, which leads to the MSc in Strategic Marketing credential, candidates must meet the following criteria:1. Hold an honors degree in a relevant field, a UK level 6 diploma, or an equivalent qualification from overseas, such as a Bachelor's Degree or Higher National Diploma.
OR
2. Mature learners, aged 25 or older, with a minimum of 5 years of managerial experience may be considered for admission if they do not meet the aforementioned qualification requirements. Admission decisions for such cases are made on an individual basis.
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