Professional Certificate in Enterprise System Implementation Management
About the course
Course OverviewThe Special Executive MBA Programme offers an intensive learning experience for high-performance managers and directors in critical roles. It focuses on key areas crucial for achieving success and profitability in contemporary business.
Individuals within organizations are brimming with innovative ideas for achieving business success. Transforming these ideas into tangible results requires a structured approach and a mindset that fosters excellence in management.
About the Special Executive Masters Programme
The Special Executive Masters Programme, consisting of concise certificate modules, caters to individuals seeking in-depth business knowledge in a condensed format. This program is ideal for accomplished professionals in various sectors, including private, public, and non-profit, who have assumed new management responsibilities and need rapid knowledge expansion.
The (SEMP) Programme serves as a refresher for those with past Masters education, providing a quick review of relevant academic concepts. It also serves as an accelerated program for seasoned professionals who never pursued a Master's degree but seek the academic and practical insights it offers. This program is particularly beneficial for individuals recently promoted to managerial positions, aiding them in adapting to their new roles and making informed decisions.
Objectives
Throughout this vital training, we aim to enhance your understanding of your business or specific business area, empower you to make informed decisions, and enable you to implement these decisions effectively for personal and business success:
1. Understanding the Business
Gain comprehensive insights into various dimensions of your business.
Explore diverse options available to achieve business objectives and targets.
Recognize the interconnections among different functional areas for addressing business issues.
2. Decision-Making
Make decisions with confidence and conviction.
Create clear, logical, and coherent plans for improvement and success.
Secure commitment from yourself and others for the decisions and plans.
3. Implementing Improvement Changes
Translate understanding and decisions into action with increased confidence.
Effectively manage constraints and opportunities in the business environment.
Lead individuals and teams to ensure successful execution.
Monitor progress and make necessary adjustments to stay on course.
4. Applying Learning to Your Business
Throughout the program, we will cover various tools, techniques, and concepts. The true value lies in your ability to apply these concepts to your real-world business scenarios.
Who Should Attend?
This program is tailored for senior managers and directors in general management roles or those on the cusp of assuming such positions. Past attendees have cited the following reasons for participating:
- Transitioning from specialized roles to generalist positions
- Contributing to organizational growth and profitability
- Advancing personal career development
- Exploring business knowledge before committing to an Academic MBA Program
- Broadening business expertise, especially for those from the public and non-profit sectors
- Recommendations from former attendees.
Past Program Attendees Include:
- Business Leaders
- Executives in Financial Institutions
- Executives in Oil and Gas Companies
- HR Managers and Financial Advisors
- International Realtors
- Importers and Exporters
- Executives in Multinational Companies
- Representatives from Regulatory and Government Organizations
Modules
In collaborative workshop teams, you will select a real business venture for launch, growth, or acquisition. Each evening, you will apply the techniques learned to this business idea, ensuring a smoother transition from learning to practical application.
Day 1 - Understanding Your Market and Business Environment (Business Strategy)
- Defining Strategy
- The Planning Process
- Assessing Potential and Risks in External and Internal Business Environments
- Market Analysis as a Source of Strategic Opportunities
- Crafting Differentiating Strategies
- Evaluating and Selecting Strategic Options
- Articulating a Business Vision
- Leveraging Tools like Porter's Five Forces Analysis
Day 2 - Pathways to Growth and Success (Marketing Management)
- The Essence of Marketing
- Integrating Marketing within the Organizational Framework
- Analyzing the External Marketing Environment through Analytical Tools
- Formulating Marketing Strategies
- Segmentation, Positioning, and Targeting
- Expanding the Marketing Mix to Include the 7 P's
- Managing Marketing Communications and Promotional Campaigns
- Addressing Pricing, Product, and Distribution Channels
- Developing Comprehensive Marketing Plans
- Implementation, Monitoring, and Control
Day 3 - Ensuring Business Viability and Financial Strength (Financial Management)
- Financial Accounts: Users and Applications of Financial Information
- Analysis and Interpretation of Financial Statements, both Internally and Externally
- Company Accounts: Assessing Fact versus Fiction
- Navigating the Financial Landscape in the Business World
- Management Accounts: Costing, Pricing, Product Profitability, and Management Insights
- Financial Management: Future Decision-Making, Discounted Cash Flow Analysis, IRR, and Payback Period
Day 4 (Part 1) - Effective Management of Vital Resources (People Leadership and People Management for Senior Managers)
- Principles of Communication and Managing Challenging Decisions
- Overcoming Personal Barriers to Success
- Achieving Effective Communication
- Handling Difficult Management Scenarios
- Strategies for Interacting with Diverse Personality Types
- Situational Leadership and Effective Upward Management
- Assessing Personal Leadership Styles, Identifying Areas for Growth
- Adapting Leadership Styles to Different Management Situations
- Navigating Upward Management Challenges
Day 4 (Part 2) - Transforming Plans into Action (Strategic Planning)
- Integrating Business Analysis from Previous Days and Applying Business Strategy Tools
- Finalizing the Corporate Mission, Vision, Objectives, Strategies, and Operational and Marketing Plans
- Demonstrating Financial Viability through P&L Projections
- Crafting Convincing Business Cases for Plan Acceptance
Accreditation
The content of this course has been independently certified as conforming to universally accepted Continuous Professional Development (CPD) guidelines.
Entry requirement
Academic prerequisites are not applicable to this program, as it is non-credit bearing. Nevertheless, participants should possess practical experience in roles such as Team Lead, Supervisor, or Manager.Sample Certificate

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Testimonials
Real stories. Real impact.
Read how our learners have gained new skills and achieved real growth and success.

Jessica M.
Enrolling in these short courses was a game-changer for my career. The knowledge I gained was invaluable, and it significantly enhanced my skill set.

Alex K.
I highly recommend these professional short courses. The content is top-notch, and the practical insights have been instrumental in my professional growth.

Emily P.
These short courses exceeded my expectations. The instructors are experts in their fields, and the hands-on approach to learning made a real difference.